Are You Creative

Are You Creative Per Steve Jobs: Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things. Writers question their creativity. They think it ought to be magic, something that travels down and strikes them out of the ether, when in actuality, creativity isnt so esoteric. While we think it just happens, in reality, it is the culmination of our experiences, our education, and our willingness to let loose of the manacles of rules. The more freedom you allow yourself, the greater your chance of creativity. What does that mean? 1) You avoid copying someone else. 2) You dare to be stupid, ridiculous, just down-right liberated from the norm. 3) You forget about embarrassment. 4) You think 100 percent about the creation instead of how well your creative genius can be marketed. Now, nothing says you cannot be creative in marketing/promotion as well. Again, you dont rely heavily on the how-to books, the classes, or the podcasts that tell thousands of people the secret of marketing. Sorry, but it quits being a secret and quits being quite so phenomenally effective when everyone is doing it. The only reason I might glance at those secrets is to figure out how to avoid what they did and forge an entirely different direction. For instance, selling books for free isnt as financially successful as before. I equate the freebie ebook gimmick to the writing about vampires trend that came and went. And if you are writing to any sort of fad, keep in mind that it too shall wane. Allow yourself to be weird, odd, and abnormal. We admire the people who do take the road less traveled and then find success. So why do we then try to be them, following their steps, copying their lessons, shadowing each move they make? Whywhen we ought to be creating our own path? Creativity takes boldness. Shortcuts are simply flashes in a pan and quickly forgotten.